News
CMA publishes update on its investigation into ASOS, Boohoo and George at Asda
On 27 March 2024, the CMA published an update on its investigation into ASOS, Boohoo and George at Asda. The CMA announced that all three companies had signed undertakings to use only accurate and…
ASA ruling that an advert and website for Easigrass (Distribution) Ltd's artificial grass made misleading claims about the product's recyclability and eco-friendliness
On 27 March 2024, the ASA ruled that Easigrass' claims on its advert and website that its artificial grass was "fully recyclable" and "eco friendly" was misleading. The label "fully recyclable"…
ASA ruling that a Ford advert did not mislead when claiming a car had "zero emissions driving"
On 21 February 2024, the ASA ruled that a paid-for Google ad for Ford Motor Company Ltd t/a Ford did not mislead when claiming a car had "zero emissions driving". As the advert specified that zero…
ASA ruling that a BMW advert misleadingly represented a car's environmental impact
On 7 February 2024, the ASA ruled that a paid-for Google ad for BMW (UK) Ltd misleadingly represented a vehicle's environmental impact by using the description "Zero Emissions Cars". The ASA…